Stay Up! Now Get Some Sleep…

Jason December 20th, 2007

I’m one of those people who’s best thinking is often done at 11 PM or later. For whatever reason, that’s when inspiration tends to strike me. Unfortunately, it’s also when Captain Ramble-On-Forever and Dr. Philosophical-Discussion can strike, too. What can I say… it’s in my nature.I recently rescinded a post that I made on one such night at 3 AM. I couldn’t sleep, and had this big, profound, deep thought in my head, so I posted on it. There was nothing really wrong with the post, intellectually… But, I pulled it anyway.

Here’s why:

I got some personal comments like, “Wow, that’s pretty heavy,” and “Gee, I can tell you wrote this at 3 in the morning…”

So, I revisited the post… read it again. And they were right. It was ultra-intense. It was no-fun. And, it just plain didn’t fit the theme of this site.

Now, here’s the reminders:

• Always be aware of how you present yourself. Be consistent. And for heaven’s sake, be positive. This applies in all areas of life, whether in person, on a website, in your email… whatever. Find a groove that works for you and stick to it. If you’re doing anything on the web, always remember: Google can find it, and so can your customers.

• Don’t be afraid to correct yourself. If you find you’ve veered of course in the theme of your presentation for a moment, that’s cool. It means that you’re exploring other angles. But, if the angle isn’t right, doesn’t really fit, or is counterproductive, then fix it. If you can undo it, undo it. If you can’t, then be honest, suck it up, eat your crow, then make it right. Listen to the subtle (and sometimes not-so-subtle) cues from your readers, clientelle, etc. for hints. They will tell you, but usually not directly unless you ask.

• Wait until you’re well rested before you actually do anything public with things you think up at 3 in the morning.

Oh… and, of course…

• If you make a mistake, learn from it.

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